Anyela Mohlin
Art Director and Graphic Designer
anyelamohlin@gmail.com
+46 (0) 70 91 97 518
Projects
Info
New Balance - Fuel Feast
Spatial Design & Creative Concept
Sector: Outdoor Fashion & Lifestyle
(Event) 2025
PR: Noel Monti
Photography: Adrian Phersson
Agency: ABBY.WORLD
New Balance - Fuel Feast
Spatial Design & Creative Concept
Sector: Outdoor Fashion & Lifestyle
(Event) 2025
PR: Noel Monti
Photography: Adrian Phersson
Agency: ABBY.WORLD
Ahead of the Stockholm Half Marathon, a pre-race dinner was hosted at Tropical, an Italian-inspired gathering spot in central Stockholm, bringing runners together for good food, drinks and the right energy before the race, with the event concept and visual communication developed for the occasion.
/Strategy
Unfold is strategically positioned as an alternative to fast-paced, surface-led fashion and design media. The focus is not on trends or immediacy, but on building credibility and resonance through depth and continuity.
The platform is designed to grow over time, allowing each release to respond to shifting perspectives, evolving questions, and changing creative contexts. This openness creates a framework where Unfold can adapt without being tied to a fixed format or expectation.
By addressing an audience that values insight, context and creative intention, Unfold establishes itself as a long-term editorial project grounded in curiosity and authenticity rather than polished outcomes.
Ahead of the Stockholm Half Marathon, a pre-race dinner was hosted at Tropical, an Italian-inspired gathering spot in central Stockholm, bringing runners together for good food, drinks and the right energy before the race, with the event concept and visual communication developed for the occasion.
/Strategy
Unfold is strategically positioned as an alternative to fast-paced, surface-led fashion and design media. The focus is not on trends or immediacy, but on building credibility and resonance through depth and continuity.
The platform is designed to grow over time, allowing each release to respond to shifting perspectives, evolving questions, and changing creative contexts. This openness creates a framework where Unfold can adapt without being tied to a fixed format or expectation.
By addressing an audience that values insight, context and creative intention, Unfold establishes itself as a long-term editorial project grounded in curiosity and authenticity rather than polished outcomes.
/Strategy
Unfold is strategically positioned as an alternative to fast-paced, surface-led fashion and design media. The focus is not on trends or immediacy, but on building credibility and resonance through depth and continuity.
The platform is designed to grow over time, allowing each release to respond to shifting perspectives, evolving questions, and changing creative contexts. This openness creates a framework where Unfold can adapt without being tied to a fixed format or expectation.
By addressing an audience that values insight, context and creative intention, Unfold establishes itself as a long-term editorial project grounded in curiosity and authenticity rather than polished outcomes.
